The game of “Anything you can do, I can do better” continues for the technology sector. Not long ago, Amazon unveiled the Kindle Fire, an upgraded, tablet version of their famous ebook reader which kick-started the ebook industry. Barnes and Noble, who followed the first generation Kindle with the Nook ereader, has also taken the Nook down that path. Barnes and Noble unveiled an upgraded, tablet version of the Nook yesterday to compete with Kindle Fire and iPad.
The new version of the Nook offers pre-loaded apps from Hulu and Netflix to facilitate streaming, but no native streaming support (unlike the Kindle Fire). The Nook Tablet will feature a 7-inch color touchscreen, 9 hours of battery life, 16GB of memory (with a SD slot to add more if needed), and free customer service from Barnes and Noble stores nationwide.
The existing versions of the Nook also got a price cut on the day of the announcement. While the Nook Tablet will retail for $249, the Nook Color got its price cut to $199, and the Nook Simple Touch (a black-and-white reader without a browser) will retail for $99, down from $139. Look for the Nook Tablet to hit stores, including 700 Barnes and Noble brick-and-mortar locations, on November 17.
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