Starbucks is one of the largest providers of coffee, both in drink size and in reach, in the United States. In Washington, D.C. alone, the company has a staggering 120 locations. CEO Howard Schultz has a plan to leverage Starbucks for political purposes, but for once it’s a positive purpose. Starbucks is asking its Washington, D.C. locations to write “Come Together” on outgoing cups to pressure lawmakers into fixing the fiscal cliff. That’s right, your morning cup of coffee will become a stick in the eye of a recalcitrant senator if you live in the District of Columbia.
“Rather than be bystanders, you and your customers have an opportunity — and I believe we all have a responsibility — to send our elected officials a respectful but potent message, urging them to come together to find common ground,” wrote Starbucks head honcho Howard Schultz.
Schultz was inspired by the Fix The Debt group, which is a collection of CEOs who have pledged to suspend their political donations, both personal and corporate, until the debt issue is resolved. Here’s hoping they can get their stuff together and get this issue resolved before things get too far out of hand.
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