You know, it’s been awhile since Google bought something. Yeah, they bought the technology behind Boutique.com awhile back, but that’s not enough (and that was bought months ago). In the spirit of the holiday sales season, what with Cyber Monday being yesterday, Google is making eyes at entering the bargain business. Since Amazon bought Woot before Google could, now Google is looking to purchase Groupon for a reported $5.3 billion dollars.
It seems like a lot of money, but consider this. In Groupon’s second year of existence, the company has already made $500 million dollars. That’s not revenue, that’s PROFITS. In two years, Groupon has made money; YouTube has never turned a profit, despite being more popular than broadcast television. Google loves a profitable business full of smart people.
If you could combine Groupon with Google Maps, so local businesses would pop up with Groupon deals when you check out their location, or be able to hunt for Groupons via Google Maps? That’s a great synthesis of two great services, right there. Groupon sales increase and Google gets even more useful. Seems like everyone wins there, don’t you think?
Tags: rumors, Google, Groupon, Google to purchase Groupon, Google to buy Groupon for .3 billion, Groupon to be purchased by Google, acquisitions, technology, online sales, bargains, Google Groupon merger, Google looking to buy Groupon