Sometimes, all it takes to break a world record is planning and a few friends. When Palantine Beds in Newcastle, England, wanted to get a little free advertising by breaking a world record, they got creative with it. Their goal was to topple 400 mattresses like dominos, to break the mattress dominos world record. Even though they were short of people, they broke the Guinness World Record for mattress dominos thanks to some creativity.
“We didn’t have the turnout we were hoping for so we had to improvise,” said Andrew Waters, the sales and marketing manager at Palantine Beds. ‘The first two rows that toppled then had to pick their mattresses up and run around and join the end. But it actually made the whole thing more exciting to be honest.”
The Brits broke the current world record of 380 mattress dominos set in New York two weeks ago, who broke the previous record held by the Chinese. It’s a mattress dominos arms race! Now it’s time for the Dutch to upgrade from beer bottle dominos to mattress dominos and join in the fray.
Tags: Guinness World Records, Palantine Beds, mattress dominos world record, world record mattress dominos attempt, unusual records, Newcastle, England, Andrew Waters, 400 mattresses tumble in dominos world record, weird world records