When you’re the top dog in the market place, you’re either looking to get bigger or you’re looking to shed yourself of unprofitable side-ventures. In some cases, you can do both. In other cases, your only hope is to sell out to the competition. Comcast is the nation’s largest pay television service. The second-largest television provider is Time Warner Cable. For months, Time Warner has been trying to buy up Charter Communications and it’s 4.1 million customers. Turns out that won’t be happening. Comcast is buying Time Warner Cable for $45.2 billion dollars.
The company would end up divesting itself of 3 million customers, but that’s small change when you consider just how big the company would be. Time Warner has 12 million customers, and Comcast has 22 million. Even with a small hit to appease regulators, the combined company still services 30 million people in the United States; that’s just about 30 percent of the pay television market in the control of one company. The nearest competition, DirecTV, has 20 million customers. That’s a pretty sizable new cable monolith, when you consider that Comcast owns NBC and its family of networks. Presumably, Time Warner’s own television properties and interests will come along with the deal.
The deal still needs approval from regulators; if it passes the mustard, the two companies will be officially merged by the end of the year. Comcast is paying $158.82 per TWC share.
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