The world changes, bit by bit, every day. The online world is no different; in fact, the rate of change may be even faster online than it is in meatspace. For example, look at Facebook. It has gone from nothing to the world’s most popular social networking website in a matter of years, and it’s not even slowing down. In fact, Facebook has passed Google to be the world’s most popular website.
“This is the most transformational shift in the history of the Internet,” said Lou Kerner, social media analyst with Wedbush Securities. “We’re moving from a Google-centric Web to a people-centric Web.”
Facebook previously passed Google in time of use, and now Facebook has passed Google in both unique visitors and will soon be passing Google in pages viewed, assuming trends hold up. Social media and social networking turned out to be a fundamental change in the way people use computers, and as social networking-centric browsers, apps, and programs increase in popularity, the balance of power will continue to shift.
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