The Japanese economy could use a boost at the country tries to lift and separate itself from an economic slump. Prime minister Shinzo Abe has announced a new series of reforms and stimulus efforts to decrease inflation to 2 percent and increase economic growth, and he’s getting a little help. Bra-maker Triumph International has announced a special “Abenomics” bra called the “Branomics.” The bra features a rising trendline, an arrow motif, and padding to increase volume up to 2 percent.
“We hope that, as the Japanese economy grows, we can also help bust sizes to get bigger,” said Triumph spokeswoman Keiko Masuda.
Triumph is famous for its publicity stunts, which are big news in Japan. The 127-year-old company routinely has publicity stunt bras in Japan, with everything from solar power to “husband hunting” and even a rice bra with growing plants inside. There’s no real economic benefit to the Japanese people, since the Abenomics bra will not be sold and is just a publicity stunt. However, it’ll probably be a nice distraction.
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